November 2011

Collaborating to improve productivity and the quality of life in Colombia

Mobile phones can transform the way rural farmers in developing countries get information to better manage their crops and animals. Today, Grameen Foundation announced a new collaboration with MasterCard Worldwide that will develop new mobile applications for rural farmers in Colombia.

With these solutions, a smallholder farmer will be able to know the specific prices for his crops and the best weather conditions for planting and harvesting, without even having to leave his land.

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